Marketing News

Smart street light-LED light pole screen is developing rapidly


Smart city has obviously become another billion-dollar market after the Internet. Faced with such a strong development trend, major LED screen companies are focusing on the development and investment of smart city solution products. Surprisingly, the development momentum is the fastest. In addition to hot spots such as LED small-pitch display, LED light pole screens have also become the focus of the market, attracting major companies to compete for layout. So, what is the highlight of the LED light pole screen, can you seize the vanguard in the craze of smart cities?

The important part of the intelligent street lamp - LED light pole screen street light - as one of the main public facilities of urban construction, compared with other public facilities, plays an important role in the construction of smart cities. With the smart LED display street light pole derived from smart city, it is based on street light, combined with WiFi Internet technology, power carrier Internet of Things technology, sensing technology, a practice for smart city construction, the main applications include wisdom. Street lamp integrated management center, intelligent lighting management system, video monitoring system, WiFi coverage system, smart sensing and distribution system, emergency alarm system, charging pile system, users can select different application subsystems for combination application according to actual needs.

Wisdom LED light pole screen as a form of digital signage, smart LED light pole screen has remote voice intercom, remote interactive video, remote face recognition, WIFI, weather environment monitoring, remote cluster control and other functions, and the display effect is very " "Intelligent", it can show the excellent experience of full outdoor highlighting and high definition. On the other hand, the intelligent LED light pole screen is also much more convenient to install than the conventional display screen, only the auxiliary of the street light pole can be used, without excessive manpower input, and the intelligent LED light pole screen has synchronous receiving, The characteristics of synchronous playback, therefore, have natural advantages in road guidance, real-time broadcast of road conditions, information release, advertising and other aspects, and post-maintenance is also very simple. It can be seen that the LED light pole screen is an important part of the smart street lamp and an indispensable part in the construction of a smart city.

Tightly pushing the quality door to promote the development of smart cities. From the above analysis, the advantages of LED light pole screen products are more prominent, and it can indeed play a greater role in the construction process of smart cities. However, as the market demand continues to expand, more and more enterprises are beginning to lay out the segmentation field of LED light pole screens, which has intensified the market competition pressure, leading to serious phenomena such as serious homogenization of products in the industry and low-price competition.

For companies with a vision, the line of sight is farther away. Nowadays, the simple price advantage is not enough to support the independent brand to stabilize the market share. It may be more opportunities to improve the quality of smart LED light pole screen products to form differentiated competition. Therefore, enterprises should think about how to realize the conversion of products from quantitative change to qualitative change. On the other hand, the construction of smart cities has also provided strong technical support for the development of LED displays. For example, emerging technologies such as 3D and VR under the leadership of smart cities are maturing, and integration with LED displays can achieve more possible display effects, providing more comprehensive, accurate and efficient management, applications and services for smart cities.

Nowadays, smart LED light pole screen products have been established in every corner of the city, and the products that are lighter, more energy-efficient, smarter, more beautiful and more market-oriented have become the development goals of major LED screen enterprises. And innovation leads the new development of smart cities and contributes to accelerating the development of smart city display systems in major cities in China.

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